What is Business Warfare Game (IDHO)?

Business Warfare is a "role-based simulation" designed specifically for each situation, problem or process. In IDHO, unlike simulation software tools, the active player role is undertaken by the participants (company employees).

When companies use ICAO in process and application areas such as strategy formulation and roadmap creation, strategy testing, strategy development, crisis response, vision development, change management, companies need to understand the real world dynamics, the possible steps of their competitors and the consistency of their assumptions, and understand the real have the opportunity to obtain information.

• Changes in the industry
• New product launch
• Entry into a new industry
• Increasing the sales rate of the current product
• Launch/revive a brand
• Taking a defensive position against opponents

Within the IDHO game setup, which allows testing a strategic plan against the possible reaction of the opponents;

· What Will Go Wrong Exercise

· Competitor Role-Playing Workshop

· Strategy Rehearsal (Strategy Dry-Run Test)

· Iterations of Rivals' Strategies can be held.

When compared with other similar approaches and methods, the following benefits of IDHO stand out as distinctive:

• Active participation of employees,
• Making predictions about the progress of the simulation,
• Using different perspectives
• Having different learning patterns,
• Developing team culture,
• Dynamic simulation application.

IDHO can be designed for a structure operating in a competitive environment as a whole, or it can be designed for a unit, function or process of the said structure.